Lessons to learn from Apple

I am getting impressed with Apple day by day. Apple has confirmed the launch of iPhone on May 29. I was really thrilled when I saw some folks back in India (who are non-tech people) keenly following the launch of iPhone. They are literally waiting for the launch of iPhone. I read this article which talks about the lessons to learn from Apple. The wider lesson is not to stigmatise failure but to tolerate it and learn from it