Just read an article that Google has an upcoming rival who is none other than Ask.com. I read about the Teoma technology which is used by Ask.com in the book "The Google Story" and it was mentioned as the Next Generation Search technology.
Excerpt --
Teoma's search works differently than others. It clusters sites according to topic communities, using unique technology which Ask now calls ExpertRank. That's why it can find "ozone layer" sites when you search for "global warming."
Guess the Next Gen tech is picking up.
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